Search engine optimization (SEO) is not something most bariatric surgeons have time to study, but it is critical in building your practices’ digital marketing. Today’s average bariatric patient will use the internet to educate them about the surgery and the providers available to meet their needs. If your practice does not show up on the search engine results page (SERP), you will not get their call, and that means your competition will.
SEO for bariatric surgery is a highly skill-based service and one that requires a great deal of expertise. That is why our clients turn to our team to help them get the leads they need to grow their practice.
We offer a great deal of options for surgeons, providing a range of SEO-based services to help, including:
- Google Map: If you did a search for bariatric surgeons in your area on Google now, you would see that there is a list of 3 or so locations within your local area displayed on the SERP. Our goal is to ensure you’re in that set of 3. This is one of the most important tools for increasing your website traffic.
- Google My Business: If someone Googles your practice name or is looking for a service you offer, your business information needs to show up. Your Google Business Profile (as it is now called) displays your information, reviews from your patients, photos, and information about your services so that people can easily connect with you and call you – right from the phone number on the site.
- SEO: SEO, including both on-page and off-page strategies, build your business’s presence in the search engines. We do that by providing keyword-specific terms that help people find you based on what they are looking for online.
Link Building for Bariatric Surgeons
Link building is an important strategy for ranking on the SERPs as well. It’s the placement of a link to your website on another website. The higher the domain authority on that site, the more important Google sees your website and ranks it higher on the SERP, which means more people see it.
Premium SEO Content for Bariatric Surgery
It’s also critical to provide people with fantastic content – information that answers their questions and provides them with everything they need to know to take the next step in giving you a call. We create SEO content that builds on the tools and strategies that also help you rank in the search engines.
SEO Best Practices Always
One of the most important bits of information to learn right now about SEO for bariatric surgeons is that there is no shortcut. Any company promising you thousands of leads to your site this month isn’t being honest, or if they do get leads, they are using black hat methods (which Google notices within a short period of time and will actually delist your site or downgrade it).
More so, you do not always have to pay high prices for leads. By using our best practices, we can build a marketing strategy that develops over time and continues to produce leads for you for years to come.
Dominate Your Locale Today
Are you ready to learn more? Find out how affordable SEO for bariatric surgeons can be by setting up a free consultation with our team. We’ll answer all of your questions and provide transparent pricing information.
